mormon tradwives & family vloggers are rebranding | Internet Analysis

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► TIME STAMPS:
00:00 - intro
0:20: TLDR: Mormons
3:36 - the rise of tradwife content
6:50 - thanks, Saily!
8:19 - tradwife discourse, Yesteryear
9:21 - Nara Smith says she was never a tradwife
10:30 - how do (Mormon) family vloggers respond to criticism?
12:40 - promoting Good Family Values
13:48 - share the light! family vlogging is godly work
15:20 - the "attack on families" propaganda
18:42 - what happens if kids don't want to film?
20:00 - kids are taught that these vlogs help & inspire people
21:18 - the big family jewels (exploiting pain & illness)
24:02 - addicted to the views & losing all sense of morality
28:53 - what about the MONEY??? the profit motive!!
30:02 - is the church funding Mormon influencers??
31:36 - Alyssa Grenfell's Mormon adsense theory
36:22 - does the church pay influencers for ADS?
37:50 - are these undisclosed ads?
40:25 - the church says, they're simply hiring contractors
42:36 - final thoughts


► SOURCES:
Like, Follow, Subscribe (by Fortesa Latifi) - https://bookshop.org/a/15495/9781668080504
Yesteryear (by Caro Claire Burke) - https://bookshop.org/a/15495/9780593804216
Sharing the Gospel Online - https://youtu.be/UUY5duYF_CE?si=eu_Jgbpu0B_RRR_J
Using Social Media to Share the Gospel- An Invitation from Apostles and Prophets - https://youtu.be/NDQq7aPFlNE?si=PbFWAbSXcN99XoOJ
Pew US religion favorability ratings - https://www.pewresearch.org/religion/2023/03/15/americans-feel-more-positive-than-negative-about-jews-mainline-protestants-catholics/
How to Share the Gospel on Social Media // Interview with Elder Bednar - https://youtu.be/SrNnKfKXv-U?si=1pX5Omrr698PpKGZ
The 'trad wives' leaving high-control Christian nationalist communities - https://youtu.be/7dXBpWiwxkw?si=GZR-HonuoCZIJLjy
Family Fun Pack - https://www.youtube.com/@familyfunpack
The Big Family Jewels - https://www.youtube.com/@TheBigFamilyJewels
The Jurgys - https://www.youtube.com/@TheJurgys
Why Are There So Many Mormon Influencers (A Theory) - Alyssa Grenfell - https://youtu.be/MGXggLIafrc?si=XYZKxEsvJL2OnNkk
Influencers Are Being Paid to Spread the Mormon Church's Gospel (by Cecilia D'Anastasio) -
Does the LDS Church pay influencers? Well, actually, yes. (by Dylan Eubank) - https://www.sltrib.com/religion/2025/08/02/how-lds-church-works-with-pays/
Latest from Mormon Land: The richest Latter-day Saints... - https://www.sltrib.com/religion/2021/08/12/latest-mormon-land/
Nara Smith Doesn’t Think Her Marriage Is ‘Traditional’ (by Emily Leibert) - https://www.thecut.com/article/nara-smith-doesnt-think-marriage-lucky-blue-traditional.html


► TIKTOKS BY:
Ballerina Farm
Nara Smith
lisandravcomedy

FOR THE ALGO:
Let's dig into Mormon influencers! LDS, the church of jesus christ of latter day saints. What makes mormons such great content creators? Why do they seem to dominate the mommy blogger / family vlogger genres? how do they Get Rich Quick?? is the mormon church PAYING influencers???

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#internetanalysis #mormon #familyvloggers